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Originally established by the Professional Golfers’ Association of America, The PGA TOUR is main organiser of major gold tournaments across the USA. Established in 1968 the PGA TOUR has become a well known brand to any liesure golfer the world over.

We were commissioned to assist in the expansion of the brand into the retail merchandise space. Working alongside leading brand licensing agent Global brands of London we developed packaging guidelines that are still be used some 10 year later. In all well over 100 products were developed with a ‘PRO’ series spin off as well as an ‘Academy’ range. Products were even ‘exclusively’ developed for John Lewis, BHS & Argos.

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Other Works

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    Stella Cidre

    AB-Inbev commissioned Hooke to create a digital promotional video for a range of Stella Cidre branded cider products.

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    Adverture is a brand born from the spirit of past explorers. The brands ultimate goal and […]

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    Commissioned by Nescafe to develop a new way to interactive with their potential customers…

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    Pepsico commissioned Hooke to create a digital promotional video for both Tropicana & Porridge Oats branded products.

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    UFEA Champion League – The European Cup is one of the most prestigious tournaments in […]

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