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Toy Story – Woody, a good-hearted cowboy doll who belongs to a young boy named Andy, sees his position as Andy’s favourite toy jeopardised when his parents buy him a Buzz Lightyear action figure.


Hooke Design were commissioned to develop a range of ‘pocket money’ merchandise to coincide with the release of Disney’s Toy Story 3 movie. Utilising the official brand guidelines our packaging team worked to design engaging box packaging, backing cards, & header cards for a number of products.

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